We build the sales systems that actually, let you scale.
Restless Systems was built by Grant Fielding and Alec Roy. They watched residential construction businesses consistently underperform not because of bad work or bad marketing, but because the sales infrastructure was never there.
The sales process ran on memory. Follow-up depended on whoever had time. Data existed, but nobody was reading it or acting on it. Coaches and consultants told owners to build sales systems. Nobody was actually in there building them.
We build the systems that actually, let you scale.
Restless Systems was built by Grant Fielding and Alec Roy. They watched residential construction businesses consistently underperform not because of bad work or bad marketing, but because the infrastructure was never there.
The sales process ran on memory. Follow-up depended on whoever had time. Data existed, but nobody was reading it or acting on it. Coaches and consultants told owners to build systems. Nobody was actually in there building them.
Our Mission
Install the sales infrastructure that makes a residential construction company close at its absolute best every single day, and then keep making it better through data, reporting, and continuous evolution.
Ultimately, allowing you to scale with ease while running a high-revenue, healthy margin sales operation that has a large valuation when and if you choose to exit the company.
This industry is often underserved when it comes to providing competent, advanced tech and sales systems solutions. We choose to bridge that gap and take your company to the next level.
Meet Our Team
The architects and builders behind your Sales Systems .
HOW IT WORKS
How We Build Your System
1
Mapping and Consultation
We map your entire sales process from end to end, identify core bottlenecks, and consult on exactly how your sales system should ideally run. Everything gets agreed on before a single thing gets built.
2
Custom Build
We take that ideal sales workflow and physically build the system around it. Every integration connected, every redundancy automated, every pipeline and follow-up built specifically around your business.
3
Launch and Refinement
We launch the system live and run it in real time alongside you. We watch how every lead performs, make final adjustments, and ensure everything is running exactly right.
4
Ongoing Maintenance
We stay embedded in your sales process. Weekly reports with video breakdowns, strategy calls every two to four weeks, a dedicated Slack channel, and continuous system updates as technology evolves. We keep your sales system running on the best available infrastructure indefinitely.
What Gets Built
AI and Automation
Every lead is followed up with instantly and intelligently across SMS, email, and phone. Dead leads and cold quotes get automatically re-engaged. Past clients are nurtured for reviews, referrals, and repeat business. Your team stops chasing and starts closing.
In-Depth Data Collection and Reporting
Every touchpoint running through your operation gets tracked and fed into a comprehensive reporting system. You always know where revenue is coming from, what your cost per client is, and exactly what needs to be fixed.
Full System Integration
Every piece of software and technology in your sales process is connected and talking to each other seamlessly. Data flows automatically between your sales pipeline, project management system, phone system, and marketing stack. Everything works as one.
Workflows and Pipelines
Every stage of your sales process is visually tracked and organized inside a clear pipeline structure. Every team member knows exactly where things stand and nothing falls through the cracks.
Powerful AI Functionality
AI is embedded throughout the system. Intelligent phone systems handle and route calls automatically. AI-assisted quote generation gets professional multi-option proposals in front of leads in hours not days. Smart follow-up sequences adapt based on how leads actually behave.
Team Accountability and Clarity
Every team member knows exactly what to do, when to do it, and how to do it correctly without being micromanaged. Sales tasks are triggered automatically, standards are enforced by the system, and performance is visible in the data.
What Our Clients Say
Marcus Thorne
TRITON CUSTOM BUILDERS
David Lindt
LUMEN HOMES
Sarah Winston
APEX RESIDENTIAL
James Burnett
SUMMIT CONSTRUCTION CO.
Frequently Asked Questions
Are there any binding contracts working with you?
No. Everything is month-to-month or one-time. We built it that way because we believe the quality of our work should be the only thing keeping you around.
How do your systems make my company money?
Simple. When your company runs on a true sales ops system, every lead gets captured, worked, and followed up the right way, consistently, without exception. That alone drives higher close rates, higher average ticket, and more revenue from the leads you're already paying for. On top of that, every metric in your sales process gets tracked and fed back to you as real performance data, so you know exactly where to cut wasted marketing spend, where your sales team needs to improve in real time, and what's costing you deals right now. That's how companies grow profit, not just revenue.
Who do you work with?
We work with residential construction companies doing $1M or more in annual revenue — with admins in place, a sales team, and the crews to fulfill at scale. We're not for solo operators.
What if I already have my own GHL account or other software?
Not a problem. We run our infrastructure inside our own GHL agency account, so you'd simply port your existing setup over and we pick up from there. As for other tools — Jobber, JobTread, CompanyCam, and others — those are platforms we work with regularly and integrate directly into your operating system.
If I leave, will my systems be a mess?
No. We'll offboard you cleanly. We pause everything where it stands, remove anything proprietary — like our data scraping and reporting infrastructure — and transfer the rest into your own accounts. You won't be left stranded.
